Fishing lures are artificial baits designed to attract fish by mocking the appearance and movements of the target. Whether you're freshwater fishing for bass or saltwater angling for tuna, choosing the right lure can make all the difference. This listing offers a wide variety of fishing gear from top brands, suited for different environments and species. Browse options, compare features, and find the ideal lure for your next fishing trip.
Umpqua Adams Dry Fly 2 Pack
$5.90
Seller: AvidMax
Umpqua San Juan Worm - Red 2 Pack
$3.18
Seller: AvidMax
Umpqua H&L Variant 2 Pack
$6.24
Seller: AvidMax
Umpqua XS420 Hooks 20pk
$14.99
Seller: Scheels
Umpqua San Juan Worm Hot Pink 2 Pack
$3.18
Seller: AvidMax
Umpqua Schroeders Parachute Ant Black 2 Pack
$6.24
Seller: AvidMax
Umpqua Nitro Caddis Pupa Tan 2 Pack
$6.24
Seller: AvidMax
Umpqua U-Series U205 Fly Tying Hooks
$8.75
Seller: AvidMax
Umpqua Pheasant Tail Tungsten 2 Pack
$5.20
Seller: AvidMax
Umpqua Jigged Hares Ear Tungsten 2 Pack
$6.24
Seller: AvidMax
Umpqua Stimulator Kaufmann Olive 2 Pack
$5.76
Seller: AvidMax
Umpqua Gold Crystal Bugger Copper/Brown 2 Pack
$5.76
Seller: AvidMax
Umpqua Parachute Hopper Olive 2 Pack
$7.68
Seller: AvidMax
Umpqua Mclellan Hunchback Scud Olive 2 Pack
$5.76
Seller: AvidMax
Umpqua Dry Fly U001 Black Hooks
$7.49
Seller: Scheels
Umpqua Prince Nymph 2 Pack
$3.84
Seller: AvidMax
Umpqua Hot Wing Elk Hair Caddis Olive 2 Pack
$5.20
Seller: AvidMax
Umpqua Puterbaugh Foam Caddis Olive 2 Pack
$6.24
Seller: AvidMax
Umpqua Egans Gti Caddis Olive 2 Pack
$7.68
Seller: AvidMax
Umpqua Stonedaddy Amber Orange 2 Pack
$7.68
Seller: AvidMax
Umpqua Z-Wing Caddis Tungsten Olive 2 Pack
$6.24
Seller: AvidMax
Umpqua XC220 BL-BN Fly Tying Hooks
$8.75
Seller: AvidMax
Umpqua Copper John Chartreuse 2 Pack
$5.90
Seller: AvidMax
Umpqua Clouser Minnow Pattern
$4.32
Seller: AvidMax
Umpqua Morrish Hopper Black 2 Pack
$7.12
Seller: AvidMax
Umpqua Mini Hankey Hickman Size 4 Fly Fishing Pattern
$5.43
Seller: AvidMax
Umpqua Sparkle Dun Callibaetis 2 Pack
$5.20
Seller: AvidMax
Umpqua Wd 40 Gray 2 Pack
$3.84
Seller: AvidMax
Umpqua XC130 BL-BN Fly Tying Hooks
$8.75
Seller: AvidMax
Umpqua XC110 BL-BN Fly Tying Hooks
$8.75
Seller: AvidMax
Umpqua San Juan Worm Shell Pink 2 Pack
$3.18
Seller: AvidMax
Umpqua Tiemco 3761 Nymph Hooks 25 Pack
$7.99
Seller: Scheels
Umpqua Pheasant Tail Natural 2 Pack
$3.84
Seller: AvidMax
Umpqua U-Series U106 Fly Tying Hooks
$15.75
Seller: AvidMax
Umpqua Elk Hair Caddis Black 2 Pack
$4.56
Seller: AvidMax
Umpqua Blue Wing Olive 2 Pack
$5.90
Seller: AvidMax
Umpqua Amy's Ant Olive 2 Pack
$7.12
Seller: AvidMax
Umpqua Tungsten Gold Ribbed Hares Ear 2 Pack
$5.20
Seller: AvidMax
Umpqua Daves Hopper 2 Pack
$8.10
Seller: AvidMax
Umpqua TMC 201R Hooks
$12.90
Seller: Scheels
Umpqua Poxyback PMD Mercer 2 Pack
$6.24
Seller: AvidMax
Umpqua Tiemco 2487 Caddis Pupa Hooks 25 Pack
$9.85
Seller: Scheels
Umpqua Gold Bead Crystal Bugger Chartreuse 2 Pack
$5.76
Seller: AvidMax
Umpqua Sizzlin Hot Spot Squirrel 2 Pack
$5.76
Seller: AvidMax
Umpqua U-Series U503 Fly Tying Hooks
$16.85
Seller: AvidMax
Umpqua Stimulator Kaufmann Orange 2 Pack
$5.76
Seller: AvidMax
Umpqua U502 Fly Tying Hooks 25 Pack
$12.65
Seller: AvidMax
Umpqua Jigged Caddis Pupa Tan 2 Pack
$7.12
Seller: AvidMax
Umpqua Jigged Pheasant Tail Tungsten Copper Bead 2 Pack
$6.24
Seller: AvidMax
Umpqua Tiemco 5263 Nymph Hooks 25 Pack
$11.20
Seller: Scheels
Soft baits are flexible, lifelike lures that mimic worms, minnows, and other targets. They're ideal for finesse fishing and work great for bass, trout, and panfish.
Hard baits include crankbaits, jerk baits, and topwater plugs. Made from durable materials, they are designed to imitate baitfish with realistic movement and sound.
Spinnerbaits feature metal blades that spin to create flash and vibration in the water, making them effective in murky conditions and for triggering reaction strikes.
Designed to dive and wobble through the water, crankbaits imitate baitfish and trigger aggressive strikes from predator fish.
Versatile and highly effective, jigs are used with soft plastics and excel in bottom fishing for species like bass and walleye.
Floating on the surface, these lures mimic distressed prey and create exciting surface strikes.
A trusted name in bass fishing, Strike King offers a wide range of crankbaits, spinnerbaits, and jigs known for tournament-winning performance.
Renowned for ultra-sharp, high-quality hooks, Gamakatsu is a top choice among serious anglers for both fresh and saltwater applications.
A global leader in hook technology, Mustad delivers durable and innovative hooks and terminal tackle for all fishing styles.
Known for its PowerBait and Gulp! Berkley combines science and innovation to produce highly effective soft baits and fishing gear.
Famous for its long-lasting ElaZtech soft plastics, Z-Man designs lures that withstand tough bites and perform in demanding conditions.
Yamamoto’s soft plastics, like the legendary Senko worm, are favorites among bass anglers for their realistic action and proven results.
Specializing in fly fishing gear, Umpqua offers hand-tied flies and high-quality tying materials trusted by fly anglers worldwide.
A heritage brand with American-made hooks and tackle, Eagle Claw is known for affordability, reliability, and a wide product selection.
What type of lure should I use for bass fishing?
Soft plastics, crankbaits, spinnerbaits, and jigs are all great choices for bass, depending on water conditions and the time of year.
How do I choose the right color for a lure?
Use natural colors in clear water and bright or dark colors in murky or stained water to increase visibility and attraction.
Can I use freshwater lures in saltwater?
While some lures work in both environments, saltwater can corrode freshwater-specific gear. It’s best to use lures specifically designed for saltwater.
Do I need different lures for different times of the year?
Yes. Fish behavior changes with the seasons, so adjusting lure size, color, and type can improve success year-round.