Fishing lures are artificial baits designed to attract fish by mocking the appearance and movements of the target. Whether you're freshwater fishing for bass or saltwater angling for tuna, choosing the right lure can make all the difference. This listing offers a wide variety of fishing gear from top brands, suited for different environments and species. Browse options, compare features, and find the ideal lure for your next fishing trip.
Umpqua U-Series U503 Fly Tying Hooks
$16.85
Seller: AvidMax
Umpqua XC240 BL-BN Fly Tying Hooks
$8.75
Seller: AvidMax
Hanak Model 250 Stillwater & Wet Hooks
$8.25
Seller: AvidMax
Umpqua Hot Wing Elk Hair Caddis Tan 2 Pack
$5.20
Seller: AvidMax
Umpqua Parachute Blue Olive 2 Pack
$5.20
Seller: AvidMax
Umpqua U-Series U106 Fly Tying Hooks
$15.75
Seller: AvidMax
Mustad 4.8 AlphaPoint® Tak-Offset Worm Hooks
$4.99
Seller: Sportsman's Guide
Hanak Model 400 Classic Jig Hooks
$9.90
Seller: AvidMax
Gamakatsu Finesse Wide Gap Hooks, 4/0, 5 Pack
$4.99
Seller: Sportsman's Guide
Owner Hooks Mutu Light Kahle Hook
$22.49
Seller: Sportsmans Warehouse
Umpqua Stimulator Kaufmann Orange 2 Pack
$5.76
Seller: AvidMax
Gamakatsu Superline Spring Lock Weighted Hooks, 4 Pack
$8.49
Seller: Sportsman's Guide
Hanak Model 200 Stillwater & Wet Hooks
$8.25
Seller: AvidMax
Z-Man Finesse Shroomz Weedless Jig, 1/10 oz., 5 Pack
$6.29
Seller: Sportsman's Guide
Blood Run Tackle Skeena Fishing Hooks
$6.99
Seller: Sportsmans Warehouse
Ahrex AFW539 Long Shank Mayfly Dry Fly Barbless Hooks
$9.54
Seller: AvidMax
Umpqua Deceiver Pattern Streamer Fly Fishing Flies
$5.20
Seller: AvidMax
Magic Bait Dough Bait Treble Spring Hooks #4
$2.73
Seller: Natchez Shooters
Umpqua Nitro Caddis Pupa Tan 2 Pack
$6.24
Seller: AvidMax
X Zone Lures 5.5in Swammer Soft Swimbait - 4 Pack
$6.49
Seller: Sportsmans Warehouse
Tackle Industries Regular SuperD Soft Swimbait
$18.99
Seller: Sportsmans Warehouse
Blood Run Tackle Tail Out Fishing Hooks
$6.99
Seller: Sportsmans Warehouse
Hanak Model 333 Czech Nymph Hooks
$9.90
Seller: AvidMax
Umpqua Adams Dry Fly 2 Pack
$5.90
Seller: AvidMax
Victory Hooks 10777 Extra Wide Gap EWG Jig Hooks - 100 Pack
$28.99
Seller: Sportsmans Warehouse
Umpqua XC120 BL-BN Fly Tying Hooks
$8.75
Seller: AvidMax
Victory Hooks 10635 90-Degree Wire O'Shaughnessy Bend Jig Hook - 100 Pack
$18.99
Seller: Sportsmans Warehouse
Yum Crawbug Soft Craw Bait
$3.99
Seller: Sportsmans Warehouse
River2Sea Whopper Plopper 110
$15.49
Seller: Sportsman's Guide
Eagle Claw Lazer Sharp Round Bend Worm Hooks, 15 Pack
$3.99
Seller: Sportsman's Guide
VMC Redline Finesse Treble Hooks
$7.99
Seller: Sportsmans Warehouse
Hanak Model 390 Klinkhammer Hooks
$9.90
Seller: AvidMax
Yamamoto 3-1/2in Swim Senko Soft Swimbait
$5.97
Seller: Sportsmans Warehouse
Mustad 4.8 AlphaPoint Assault Heavy Wide Gap Hooks, 5 Pack
$4.99
Seller: Sportsman's Guide
Umpqua Sizzlin Hot Spot Squirrel 2 Pack
$5.76
Seller: AvidMax
Umpqua Gold Crystal Bugger Copper/Brown 2 Pack
$5.76
Seller: AvidMax
VMC Wide Gap Hooks
$3.49
Seller: Sportsman's Guide
Umpqua Mclellan Hunchback Scud Olive 2 Pack
$5.76
Seller: AvidMax
River2Sea Whopper Plopper 130
$15.49
Seller: Sportsman's Guide
VMC Wacky Hooks, 6 Pack
$2.99
Seller: Sportsman's Guide
Gamakatsu Worm Offset Hooks
$4.99
Seller: Sportsman's Guide
Chompers 5'' Skirted Twin Tail Soft Bait
$9.23
Seller: Natchez Shooters
Gamakatsu Worm G-Lock NS Black Hook Offset Shank Fishing Hooks
$7.20
Seller: AvidMax
Umpqua H&L Variant 2 Pack
$6.24
Seller: AvidMax
6th Sense OX Flipping Hooks, 5 Pack
$4.99
Seller: Sportsman's Guide
Umpqua Sparkle Dun Callibaetis 2 Pack
$5.20
Seller: AvidMax
Gamakatsu Octopus Straight Eye Hooks, 4x Strong
$6.99
Seller: Sportsman's Guide
Gamakatsu Nano Alpha Offset EWG Worm Hooks
$5.49
Seller: Sportsman's Guide
Tenkara USA Size 12 Ishigaki Kebari Fly Pattern
$7.50
Seller: AvidMax
Umpqua San Juan Worm Hot Pink 2 Pack
$3.18
Seller: AvidMax
Soft baits are flexible, lifelike lures that mimic worms, minnows, and other targets. They're ideal for finesse fishing and work great for bass, trout, and panfish.
Hard baits include crankbaits, jerk baits, and topwater plugs. Made from durable materials, they are designed to imitate baitfish with realistic movement and sound.
Spinnerbaits feature metal blades that spin to create flash and vibration in the water, making them effective in murky conditions and for triggering reaction strikes.
Designed to dive and wobble through the water, crankbaits imitate baitfish and trigger aggressive strikes from predator fish.
Versatile and highly effective, jigs are used with soft plastics and excel in bottom fishing for species like bass and walleye.
Floating on the surface, these lures mimic distressed prey and create exciting surface strikes.
A trusted name in bass fishing, Strike King offers a wide range of crankbaits, spinnerbaits, and jigs known for tournament-winning performance.
Renowned for ultra-sharp, high-quality hooks, Gamakatsu is a top choice among serious anglers for both fresh and saltwater applications.
A global leader in hook technology, Mustad delivers durable and innovative hooks and terminal tackle for all fishing styles.
Known for its PowerBait and Gulp! Berkley combines science and innovation to produce highly effective soft baits and fishing gear.
Famous for its long-lasting ElaZtech soft plastics, Z-Man designs lures that withstand tough bites and perform in demanding conditions.
Yamamoto’s soft plastics, like the legendary Senko worm, are favorites among bass anglers for their realistic action and proven results.
Specializing in fly fishing gear, Umpqua offers hand-tied flies and high-quality tying materials trusted by fly anglers worldwide.
A heritage brand with American-made hooks and tackle, Eagle Claw is known for affordability, reliability, and a wide product selection.
What type of lure should I use for bass fishing?
Soft plastics, crankbaits, spinnerbaits, and jigs are all great choices for bass, depending on water conditions and the time of year.
How do I choose the right color for a lure?
Use natural colors in clear water and bright or dark colors in murky or stained water to increase visibility and attraction.
Can I use freshwater lures in saltwater?
While some lures work in both environments, saltwater can corrode freshwater-specific gear. It’s best to use lures specifically designed for saltwater.
Do I need different lures for different times of the year?
Yes. Fish behavior changes with the seasons, so adjusting lure size, color, and type can improve success year-round.