Fishing lures are artificial baits designed to attract fish by mocking the appearance and movements of the target. Whether you're freshwater fishing for bass or saltwater angling for tuna, choosing the right lure can make all the difference. This listing offers a wide variety of fishing gear from top brands, suited for different environments and species. Browse options, compare features, and find the ideal lure for your next fishing trip.
Kona USS Universal Strong Streamer Hooks
$24.33
Seller: AvidMax
Umpqua Stonedaddy Amber Orange 2 Pack
$7.68
Seller: AvidMax
Hanak Model 130 Dry Fly Hooks
$8.25
Seller: AvidMax
Spearpoint Performance Hooks GP Finesse Hook
$5.89
Seller: Sportsmans Warehouse
River2Sea Whopper Plopper 130
$15.49
Seller: Sportsman's Guide
Owner Hooks Inshore Slam Kahle Hook
$10.69
Seller: Sportsmans Warehouse
Strike King Rage Space Monkey Soft Bait
$7.06
Seller: Natchez Shooters
Hanak Model 333 Czech Nymph Hooks
$9.90
Seller: AvidMax
Ahrex AFW539 Long Shank Mayfly Dry Fly Barbless Hooks
$9.54
Seller: AvidMax
Googan Bandito Bug 4'' Soft Bait Pearl 7pk
$4.34
Seller: Natchez Shooters
Victory Hooks 10777 Extra Wide Gap EWG Jig Hooks - 100 Pack
$28.99
Seller: Sportsmans Warehouse
X Zone Lures Stealth Invader Soft Swimbait
$5.99
Seller: Sportsmans Warehouse
Hanak Model 250 Stillwater & Wet Hooks
$8.25
Seller: AvidMax
Hanak Model 290 Nymph & Wet Hooks
$9.90
Seller: AvidMax
Owner Mosquito Herring Hooks
$13.99
Seller: Sportsmans Warehouse
SPRO RkCrawler 50 Crankbait
$13.99
Seller: Sportsman's Guide
Z-Man TRD TicklerZ Soft Bait
$4.99
Seller: Sportsmans Warehouse
Umpqua Jigged Hares Ear Tungsten 2 Pack
$6.24
Seller: AvidMax
Umpqua Copper John Chartreuse 2 Pack
$5.90
Seller: AvidMax
Hanak Model 530 Pupa & Allround Hooks
$9.90
Seller: AvidMax
Gamakatsu Black Octopus Hooks, 6 Pack
$3.99
Seller: Sportsman's Guide
X Zone Lures 2.75in Swammer Soft Swimbait - 8 Pack
$5.99
Seller: Sportsmans Warehouse
Gamakatsu Nano Alpha Circle 4x Strong Straight Eye Octopus Hooks
$7.49
Seller: Sportsman's Guide
Victory Hooks 10313 90-Degree Extra Strong Jig Hook - 25 Pack
$8.99
Seller: Sportsmans Warehouse
Gamakatsu Finesse Wide Gap Hooks, 4/0, 5 Pack
$4.99
Seller: Sportsman's Guide
Googan Bandito Bug 3.3'' Soft Bait
$4.57
Seller: Natchez Shooters
Umpqua XC110 BL-BN Fly Tying Hooks
$8.75
Seller: AvidMax
Gamakatsu Single Egg Hooks, Barb on Shank, 10 pack
$4.49
Seller: Sportsman's Guide
Gamakatsu Octopus Straight Eye Hooks, 4x Strong
$6.99
Seller: Sportsman's Guide
Umpqua Mini Hankey Hickman Size 4 Fly Fishing Pattern
$5.43
Seller: AvidMax
Victory Hooks 10635 90-Degree Wire O'Shaughnessy Bend Jig Hook - 100 Pack
$18.99
Seller: Sportsmans Warehouse
X Zone Lures 4in Swammer Soft Swimbait - 6 Pack
$5.99
Seller: Sportsmans Warehouse
6th Sense STOUT Widegap Worm Hooks, 5 Pack
$3.99
Seller: Sportsman's Guide
Umpqua Jigged Pheasant Tail Tungsten Copper Bead 2 Pack
$6.24
Seller: AvidMax
Umpqua Stimulator Kaufmann Orange 2 Pack
$5.76
Seller: AvidMax
Kona WFN Wet Fly Nymph Hooks
$16.00
Seller: AvidMax
Umpqua Parachute Hopper Olive 2 Pack
$7.68
Seller: AvidMax
Hanak Model 330 Czech Nymph & Buzzer Hooks
$9.90
Seller: AvidMax
Gamakatsu Fluorescent Walleye Steelhead Octopus Assortment Hooks
$16.49
Seller: Sportsmans Warehouse
Gamakatsu Nano Alpha O’Shaughnessy Bend Offset Worm Hooks
$5.49
Seller: Sportsman's Guide
Umpqua Stimulator Kaufmann Olive 2 Pack
$5.76
Seller: AvidMax
Gamakatsu Offset Extra Wide Gap Hooks
$4.99
Seller: Sportsman's Guide
Hanak Model 900 Streamer Hooks
$9.90
Seller: AvidMax
Ahrex SA254 Salt Jig Hooks
$7.95
Seller: AvidMax
Booyah Tandem Blade Spinnerbait, 1/2 oz.
$5.99
Seller: Sportsman's Guide
Gamakatsu Octopus Circle Hooks, Inline-Point, 6 pack
$3.99
Seller: Sportsman's Guide
Umpqua San Juan Worm Hot Pink 2 Pack
$3.18
Seller: AvidMax
Mustad 4.8 AlphaPoint® Tak-Offset Worm Hooks
$4.99
Seller: Sportsman's Guide
Victory Hooks 10604 90-Degree Heavy Wire Jig Hook - 25 Pack
$11.99
Seller: Sportsmans Warehouse
Umpqua Pheasant Tail Natural 2 Pack
$3.84
Seller: AvidMax
Soft baits are flexible, lifelike lures that mimic worms, minnows, and other targets. They're ideal for finesse fishing and work great for bass, trout, and panfish.
Hard baits include crankbaits, jerk baits, and topwater plugs. Made from durable materials, they are designed to imitate baitfish with realistic movement and sound.
Spinnerbaits feature metal blades that spin to create flash and vibration in the water, making them effective in murky conditions and for triggering reaction strikes.
Designed to dive and wobble through the water, crankbaits imitate baitfish and trigger aggressive strikes from predator fish.
Versatile and highly effective, jigs are used with soft plastics and excel in bottom fishing for species like bass and walleye.
Floating on the surface, these lures mimic distressed prey and create exciting surface strikes.
A trusted name in bass fishing, Strike King offers a wide range of crankbaits, spinnerbaits, and jigs known for tournament-winning performance.
Renowned for ultra-sharp, high-quality hooks, Gamakatsu is a top choice among serious anglers for both fresh and saltwater applications.
A global leader in hook technology, Mustad delivers durable and innovative hooks and terminal tackle for all fishing styles.
Known for its PowerBait and Gulp! Berkley combines science and innovation to produce highly effective soft baits and fishing gear.
Famous for its long-lasting ElaZtech soft plastics, Z-Man designs lures that withstand tough bites and perform in demanding conditions.
Yamamoto’s soft plastics, like the legendary Senko worm, are favorites among bass anglers for their realistic action and proven results.
Specializing in fly fishing gear, Umpqua offers hand-tied flies and high-quality tying materials trusted by fly anglers worldwide.
A heritage brand with American-made hooks and tackle, Eagle Claw is known for affordability, reliability, and a wide product selection.
What type of lure should I use for bass fishing?
Soft plastics, crankbaits, spinnerbaits, and jigs are all great choices for bass, depending on water conditions and the time of year.
How do I choose the right color for a lure?
Use natural colors in clear water and bright or dark colors in murky or stained water to increase visibility and attraction.
Can I use freshwater lures in saltwater?
While some lures work in both environments, saltwater can corrode freshwater-specific gear. It’s best to use lures specifically designed for saltwater.
Do I need different lures for different times of the year?
Yes. Fish behavior changes with the seasons, so adjusting lure size, color, and type can improve success year-round.